# Virtual Summit

> A virtual summit is an online multi-speaker event where experts present on related topics, typically free to attend with upsells to recordings and bonuses.

Canonical URL: https://crevio.co/glossary/virtual-summit

##  What is a Virtual Summit?

A virtual summit is an online conference that brings together multiple speakers around a focused theme. Attendees join live or watch on-demand over several days, while hosts grow their [email list](/glossary/email-list), authority, and revenue.

## Typical Summit Flow

1. **Free registration** with limited-time access to each session
2. **Daily programming**—keynotes, panels, workshops, and networking rooms
3. **Upsell offers** such as All-Access Passes, bundles, or [tripwire](/glossary/tripwire) upgrades
4. **Follow-up sequences** to pitch flagship products, [membership sites](/glossary/membership-site), or [group coaching](/glossary/group-coaching)

## Why Host a Summit

- Generate thousands of targeted leads in a short period
- Position yourself alongside industry experts and [influencers](/glossary/influencer)
- Create evergreen assets for future [webinars](/glossary/webinar), podcasts, or courses
- Earn revenue from ticket upgrades, sponsor placements, and affiliate partnerships
- Build community momentum that filters into your [value ladder](/glossary/value-ladder)

## Planning Considerations

- Select a tight theme that solves a clear problem for your ideal audience
- Recruit speakers with engaged audiences; provide promo assets and affiliate links
- Choose reliable event tech for streaming, chat, and replay management
- Map an engagement plan—live Q&A, Slack/Discord rooms, contests, or [callout posts](/glossary/callout-post)
- Schedule post-event nurture to convert attendees into paying customers

## Metrics to Track

- Registrations, live attendance rate, and replay views
- All-Access Pass conversion and average order value
- Sponsor ROI and affiliate performance
- Lead-to-customer conversion within 30, 60, and 90 days
- New partnerships or speaking opportunities generated