What is Group Coaching?

Group coaching brings a small cohort of clients together to work with one coach at the same time. Sessions blend teaching, hot seats, and peer accountability—giving clients customized support at a lower investment than 1:1 packages.

Why Creators Offer Group Coaching

• Scale service delivery without building a full agency model
• Add a mid-tier step in your value ladder between courses and high-ticket consulting
• Build community momentum that improves client outcomes and retention
• Generate recurring revenue with cohorts or rolling enrollment programs
• Source testimonials and case studies for your personal brand

Anatomy of a Group Program

1. Cohort structure: Define group size (typically 6–15), cadence, and program length
2. Curriculum: Map weekly topics or milestones aligned with your signature framework
3. Live calls: Combine teaching, Q&A, and hot seats to deliver personalized help
4. Between-call support: Provide templates, assignments, and community discussion threads
5. Onboarding & offboarding: Set expectations early and celebrate wins at graduation

Operating Tips

• Use an application or pre-call to curate fit and maintain group chemistry
• Record sessions and tag highlights so members can revisit insights
• Automate reminders and resource delivery with automation tools
• Create accountability pods or peer partnerships for additional support
• Offer alumni pathways—ongoing membership, advanced cohorts, or a private alumni community

Pricing & Positioning

• Price per seat based on the transformation, level of access, and included assets
• Highlight the mix of expert guidance and peer learning in your sales copy
• Cap seat counts to preserve intimacy and justify urgency in marketing
• Stack bonuses (resources, audits) to increase perceived value without overworking yourself