# Revenue Share

> Learn about revenue share models in the creator economy and how platforms split earnings with creators.

Canonical URL: https://crevio.co/glossary/revenue-share

##  What is Revenue Share?

Revenue share is a business model where earnings from sales are divided between multiple parties—typically a creator and the platform or partner facilitating the sale. This model is common in the [creator economy](/glossary/creator-economy) and [affiliate marketing](/glossary/affiliate-marketing).

## Common Revenue Share Models

### Platform Revenue Share
- **Transaction Fees**: Platform takes a percentage of each sale (e.g., 5-10%)
- **Subscription Model**: Platform charges monthly fee instead of per-transaction cuts
- **Hybrid**: Combination of subscription plus reduced transaction fees

### Affiliate Revenue Share
- **Percentage of Sale**: Affiliates earn 10-50% of referred sales
- **Recurring Commissions**: Ongoing percentage of subscription revenue
- **Tiered Commissions**: Higher rates for top-performing affiliates

### Partnership Revenue Share
- **Co-Created Products**: Split earnings 50/50 or based on contribution
- **Licensed Content**: Creator receives royalties per sale
- **[White-Label](/glossary/white-label)**: Resellers mark up and keep the difference

## Factors Affecting Revenue Share

- Platform value and reach
- Industry standards and competition
- Volume of sales
- Type of product ([digital product](/glossary/digital-product) vs. physical)
- Level of support provided

## Negotiating Revenue Share

- Compare platform rates before committing
- Consider the total value provided, not just the percentage
- Factor in payment processing fees separately
- Look for volume discounts as you scale
- Evaluate additional services included (hosting, support, marketing)

## Best Practices

- Calculate your true take-home after all fees
- Model different scenarios to understand breakeven points
- Build relationships for better partnership terms
- Diversify platforms to reduce dependency on any single revenue share model