Products & pricing

A product is the listing; a price variant is how it’s priced and billed — and a product needs at least one price variant before it can go live. Get the creation order right and the rest is a small, predictable set of fields. You can hand all of this to the agent — “create a

49 course, monthly option at

19, and a 3-payment plan” — and Crevio builds the product and its price variants for you. The model below is what those tools operate on, and what your own integrations will use directly.

The product lifecycle

A product moves through three states via its status field:

Status	Meaning
`draft`	Created but not visible or purchasable. The starting state.
`active`	Published and available for purchase. Requires at least one price variant.
`archived`	Retired — no longer listed or purchasable, but kept for history.

You cannot publish in one call. Creating a product with status: "active" and no price variants returns 422 validation_failed. The required sequence is:

POST /products → creates a draft.
POST /price_variants (one or more) → attach pricing via product: "prod_...".
PATCH /products/{id} with status: "active" → publish.

Step 1 — Create the draft product

curl -X POST https://api.crevio.co/v1/products \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "name": "The Complete Guitar Course",
    "description": "Go from zero to playing real songs.",
    "slug": "complete-guitar-course"
  }'

The response is a product with "status": "draft" and an id like prod_abc123. Other fields you can set at creation: body_html, button_cta, available_from / available_until (date-times for scheduled availability), tax_code, and images (covered below).

Step 2 — Attach a price variant

Every price variant must reference its product:

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Full course",
    "amount_type": "fixed",
    "billing_type": "one_time",
    "amount": 9900,
    "currency": "usd"
  }'

Step 3 — Publish

curl -X PATCH https://api.crevio.co/v1/products/prod_abc123 \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{ "status": "active" }'

With the @crevio/sdk the same flow reads naturally:

const product = await crevio.products.create({
  name: "The Complete Guitar Course",
  slug: "complete-guitar-course",
});

await crevio.priceVariants.create({
  product: product.id,
  name: "Full course",
  amount_type: "fixed",
  billing_type: "one_time",
  amount: 9900,
  currency: "usd",
});

await crevio.products.update({ id: product.id, status: "active" });

The price variant model

A single product can carry several price variants (a “monthly” and an “annual”, say), and each is defined by two key enums plus a handful of modifiers.

`amount_type` — what the buyer pays

Value	Behavior
`free`	No charge. Used for lead magnets and free tiers.
`fixed`	A set price in `amount` (cents).
`custom`	Pay-what-you-want. The buyer chooses, bounded by `minimum_amount` / `maximum_amount`, with `preset_amount` as the suggested default.

`billing_type` — how often they pay

Value	Behavior
`one_time`	A single charge.
`subscription`	Recurring billing on `recurring_interval` (`day` \| `week` \| `month` \| `year`) × `interval_count`.
`payment_plan`	A fixed number of installments (`installment_count`) — pay in parts, then it ends.

Modifier fields

Field	Type	Applies to	Notes
`amount`	int (cents)	fixed	The price. `4900` = $49.00.
`currency`	string	all	Lowercase ISO, e.g. `"usd"`.
`recurring_interval`	enum	subscription	`day` \| `week` \| `month` \| `year`.
`interval_count`	int	subscription	Multiplier — e.g. `month` × `3` = quarterly.
`installment_count`	int	payment_plan	Number of installments.
`setup_fee_amount`	int (cents)	subscription / payment_plan	One-time fee charged up front.
`trial_period_days`	int	subscription	Free trial length before first charge.
`revoke_after_days`	int	all	Auto-revoke access N days after purchase.
`minimum_amount` / `maximum_amount`	int (cents)	custom (PWYW)	Bounds on what a buyer may pay.
`preset_amount`	int (cents)	custom (PWYW)	Suggested default amount.
`quantity_available`	int	all	Caps how many can be sold — e.g. seats in a cohort or limited spots.
`waitlist`	bool	all	Collect interest when sold out.
`hidden`	bool	all	Hide this variant from the website (still purchasable by link).
`archived`	bool	all	Retire this variant.

The response also returns discounted_from_amount (for showing a strike-through “was” price), benefits, purchase_url, and position (ordering among a product’s variants).

Worked examples

Each example below assumes you’ve already created a draft product prod_abc123 and shows just the price variant. Remember to PATCH the product to active once at least one variant exists.

One-time
Monthly subscription
Payment plan
Pay-what-you-want
Free lead magnet

A single $49 charge — the simplest sellable thing.

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Lifetime access",
    "amount_type": "fixed",
    "billing_type": "one_time",
    "amount": 4900,
    "currency": "usd"
  }'

$19/month with a 7-day free trial.

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Monthly membership",
    "amount_type": "fixed",
    "billing_type": "subscription",
    "amount": 1900,
    "currency": "usd",
    "recurring_interval": "month",
    "interval_count": 1,
    "trial_period_days": 7
  }'

300 total, split into 3 monthly installments of

100.

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Pay in 3",
    "amount_type": "fixed",
    "billing_type": "payment_plan",
    "amount": 10000,
    "currency": "usd",
    "recurring_interval": "month",
    "interval_count": 1,
    "installment_count": 3
  }'

amount here is the per-installment charge. Three installments of 10000 (=

100.00) total

300.

Custom pricing — buyer chooses between

5 and

100, defaulting to $25.

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Name your price",
    "amount_type": "custom",
    "billing_type": "one_time",
    "currency": "usd",
    "minimum_amount": 500,
    "maximum_amount": 10000,
    "preset_amount": 2500
  }'

No charge — capture leads in exchange for a download.

curl -X POST https://api.crevio.co/v1/price_variants \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{
    "product": "prod_abc123",
    "name": "Free download",
    "amount_type": "free",
    "billing_type": "one_time",
    "currency": "usd"
  }'

Adding images

A product’s gallery is set by passing an array of MediaLibrary file ids in images. The first id is the cover.

curl -X PATCH https://api.crevio.co/v1/products/prod_abc123 \
  -H "Authorization: Bearer YOUR_API_TOKEN" \
  -H "Content-Type: application/json" \
  -d '{ "images": ["file_cover123", "file_detail456"] }'

Get those file_... ids by uploading via POST /files, or by generating artwork with POST /images/generate (generated images land in your MediaLibrary automatically). Passing an empty array ("images": []) clears the gallery.

You can ask Crevio to do this end-to-end: “generate cover art for the guitar course and set it as the product image.” The agent generates the image, persists it to the MediaLibrary, and patches the product’s images for you.

Next steps

Checkouts

Turn published price variants into payments with checkouts and checkout links.

Subscriptions & billing

Manage the subscriptions, invoices, and refunds your price variants generate.

Discounts

Add promo codes scoped to specific price variants.

Commerce overview

Step back to the full mental model of how the primitives connect.

Getting started

AI & agents

Core concepts

Integrations

Recipes

Products & pricing

The product lifecycle

Step 1 — Create the draft product

Step 2 — Attach a price variant

Step 3 — Publish

The price variant model

`amount_type` — what the buyer pays

`billing_type` — how often they pay

Modifier fields

Worked examples

Adding images

Next steps

Checkouts

Subscriptions & billing

Discounts

Commerce overview

​The product lifecycle

​Step 1 — Create the draft product

​Step 2 — Attach a price variant

​Step 3 — Publish

​The price variant model

​amount_type — what the buyer pays

​billing_type — how often they pay

​Modifier fields

​Worked examples

​Adding images

​Next steps

Checkouts

Subscriptions & billing

Discounts

Commerce overview

The product lifecycle

Step 1 — Create the draft product

Step 2 — Attach a price variant

Step 3 — Publish

The price variant model

`amount_type` — what the buyer pays

`billing_type` — how often they pay

Modifier fields

Worked examples

Adding images

Next steps