What is Batching?

Batching is the productivity technique of creating multiple pieces of similar content in one focused session. Instead of switching between ideas daily, you group tasks—writing scripts, filming videos, editing carousels—to maintain momentum and consistency.

Benefits of Batching

• Reduces setup time for gear, locations, or software
• Minimizes context switching so creative energy stays high
• Allows you to schedule content far ahead of launch dates
• Creates breathing room for other priorities like building offers or community
• Supports consistent publishing that satisfies platform algorithms

Batching Workflow

1. Plan ideas based on your content pillars and upcoming launches
2. Script or outline multiple pieces at once using prompting or research
3. Record or design in focused blocks—film three videos back-to-back, design several carousels, etc.
4. Edit in a separate session while your mind is fresh
5. Schedule content with automation tools so it goes out on time

Tips for Successful Batching

• Keep a running idea bank sourced from community questions and analytics
• Set timers and themed days (writing Mondays, filming Tuesdays) to create rhythm
• Use templates for scripts, emails, or captions to speed up production
• Mix in real-time posts so your feed still feels alive and conversational
• Review performance metrics to see which batches delivered the strongest results